Las Cruces landmark featured in new Mercedes-Benz ad

New Mexico
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A popular New Mexico landmark is one of the star attractions in Mercedes-Benz’ newest commercials. 

It showcases some of the more bizarre roadside attractions across the country. 

For a few seconds, you can spot the 47-foot chile from the Big Chile Inn in Las Cruces. 

The concrete Chile Pepper was built in 2010 and was designed to help attract tourists in the neighborhood. 

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