New Mexico highway sign gets attention

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HONDO, N.M. (KRQE)- It’s a New Mexico highway sign that definitely catches your attention. It basically says slow down because there’s a cranky cop with a gun waiting for you.

“State cop ahead with a bad attitude PMS and a gun,” that’s what a sign says coming into Hondo on Highway 380 near Ruidoso.

Joe Switzer owns Tangle Y Wood-N-Art and the sign, just off the highway. He says although it may seem like he has something against state police, he has a lot of respect for the officers that patrol the area and they’re his friends.

“I put the sign up kind of as a joke for them and to help them to try to get people to slow down traveling through the Hondo valley,” said Switzer.

The speed limit going through Hondo is 45 but Switzer says a lot of drivers ignore it. State police officer Michael Dias is out to catch them. While he says he doesn’t have a bad attitude, he is tough on speeders.

Switzer says that almost every day at least two or three people pull over to get a picture of the sign, and that has it doing exactly what he had hoped, bring in business.

“We want people to smile, we want them to read the signs and smile and laugh. Stop in the store take a look around and see what we have,” he said.

The sign has been making people laugh, and think twice about speeding.

As for Officer Dias, he gets a kick out of the sign.  “No hard feelings, it’s funny and it gives awareness,” he said.

The store owner says he changes the sign from time to time with funny or patriotic messages. His favorite is “Cremation: last chance at a smoking hot body.”

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