Boston-based ad agency chosen to promote Santa Fe

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SANTA FE (AP) – A Boston-based advertising agency could receive a $900,000 contract to promote the city of Santa Fe despite objections from some.

The Santa Fe New Mexican reports that the city’s Finance Committee this week unanimously recommended hiring Fuseideas LLC to pitch New Mexico’s capital to the world.

Fuseideas was among 10 agencies that submitted proposals for the contract with the city’s convention and visitors bureau, now known as TOURISM Santa Fe.

If approved by the full Santa Fe City Council, the contract for Fuseideas would begin March 1. It would be a multi-year contract with an option to renew for three additional years.

City Councilor Ron Trujillo says he was amazed that that there wasn’t a company within Santa Fe or New Mexico that was chosen.

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